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Writing

Launching Outbound Club

A year of drinking coffee with founders.

Community is a word, the meaning of which has become heavily diluted over the past decade or so. It's become another word for audience, customers, subscribers, followers, newsletter readers, people that like your posts and well… anything but what it actually means.

Community is a word, the meaning of which has become heavily diluted over the past decade or so. It's become another word for audience, customers, subscribers, followers, newsletter readers, people that like your posts and well… anything but what it actually means.

What every first time founder should know about the first investor meeting.

As a founder, especially if it’s your first time starting something, there’s a lot you need to quickly wrap your head around, and not all of it will be your core skill set, but you’ll just need to roll your sleeves up and figure it out.

Everything from product design and development, developing and executing a go to market strategy, acquiring first customers, and then figuring out how to iterate on all that. All of this, of course, should be built on some novel / unique / interesting perspective you have on a particular market, the problem you're solving and why your solution will be different, appealing, and compelling. Crucially, you’ll need to be confident that you’re the person / team to solve this problem at this point in time.

As a founder, especially if it’s your first time starting something, there’s a lot you need to quickly wrap your head around, and not all of it will be your core skill set, but you’ll just need to roll your sleeves up and figure it out.

Everything from product design and development, developing and executing a go to market strategy, acquiring first customers, and then figuring out how to iterate on all that. All of this, of course, should be built on some novel / unique / interesting perspective you have on a particular market, the problem you're solving and why your solution will be different, appealing, and compelling. Crucially, you’ll need to be confident that you’re the person / team to solve this problem at this point in time.

What every first time founder should know about a pre-seed fundraising deck.

In very simplistic terms, startups are experiments. Or rather, a series of increasingly more complex experiments. Everything you do in a startup is iterative, and it’s never done—just like software.

In very simplistic terms, startups are experiments. Or rather, a series of increasingly more complex experiments. Everything you do in a startup is iterative, and it’s never done—just like software.

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